• Personalised

    I've tried to create a range of designs that can be customised so that you can be sure to purchase something that is unique to you

  • Over 600 Reviews

    You can be sure that when you place an order with me you will receive a high quality product.

  • Designed in house

    Every single one of my illustrations is hand-drawn in my studio with love and attention to detail.

  • Eco Friendly

    Wherever possible I use high quality environmentally friendly materials along with completely plastic free packaging.

It's so good to see you here!

I've been running Dolly and Fred since 2019, sketching, drawing, experimenting with colour and so much more! I love to create art that your little ones will love to have displayed within their bedrooms and playrooms.

I am also a pattern designer and illustrator carrying out freelance work, wholesale orders and licensing patterns through my studio Jo Froud Design Studio. If you want to find out more about that journey you can click the button below.

Learn More

    Watercolour Sea Name Print

    Really beautiful, even better than I imagined and packaged very well ensuring it arrived in perfect condition. Can’t wait to put them up when my boys room is decorated.

    Safari Animal Prints

    I framed these lovely prints and gave them as a christening gift. The family were absolutely thrilled with them. I couldn’t have found a better gift.

    Sea Animal Nursery Prints

    I ordered a personalised set of pictures for a friend. The experience I had was great and the help I received was first class. The artwork is wonderful and I would recommend Jo's work to anyone. Well done!

1 of 3